Therapy CE Revenue Calculator

This calculator provides estimates based on typical therapy course structures and pricing. Your actual results depend on your marketing, CE accreditation, audience size, and course quality. Use these projections as a planning tool, not a guarantee.

On Ruzuku, CE workshops typically accommodate 15-25+ participants, while certification programs work best with 6-12 for adequate supervision and feedback. Institutional training programs can scale higher when offered to staff.

A single cohort of 10 students at $249 generates $2,490 — equivalent to roughly 17 one-on-one sessions at $150/hour. That $249 is the median across 105 therapy and counseling courses on Ruzuku with a one-time price, where the middle 50% runs $50 to $500 (Ruzuku platform data, August 2026; instalment plans excluded). The key advantage is leveraged time: you teach once to many professionals, rather than repeating the same content session after session.

From 'The Business of Courses' by Abe Crystal: Revenue = People × Conversion Rate × Average Value × Frequency. This gives you four levers to grow income — reach more professionals, convert a higher percentage, increase your price, or run cohorts more often.

On Ruzuku, 250 therapy courses are priced in the $1-$50 range — typically 1-3 hour CE workshops. While individual revenue is lower, these work well as lead magnets for higher-priced certification programs. Many therapists use a free-to-paid funnel: 780+ therapy courses on Ruzuku offer free introductory content.