Understanding Membership Sites
A membership site gives subscribers ongoing access to a growing library of courses, resources, and community features in exchange for a recurring monthly or annual fee. Instead of selling individual courses, you build a single destination where members get continuous value—and you get predictable, compounding revenue.
The Advantages of Membership Sites
Here's what makes this model so effective for course creators
Recurring Revenue
Monthly or annual memberships create predictable income you can count on, unlike one-time course sales.
Compounding Content Value
Every piece of content you add increases the value of membership, reducing churn and attracting new members.
Lower Pressure Launch
No need for high-stress launch campaigns. Members join throughout the year as they discover you.
Community Connection
Long-term members become advocates and support each other, reducing your support burden.
Get Started in 5 Simple Steps
Choose Your Membership Model
Decide on pricing tiers, content access levels, and whether you'll offer monthly, annual, or both.
Build Your Content Library
Upload your existing courses, resources, and materials. Even 3-5 courses is enough to launch.
Set Up Recurring Billing
Configure subscription plans with automatic renewals and failed payment recovery.
Launch & Invite Members
Open your doors and start welcoming members. No big launch event needed—grow steadily over time.
Add Content Monthly
Keep members engaged by adding new courses, resources, or community events on a regular schedule.
Everything You Need, Built In
Everything you need is already included—no plugins or integrations required
Flexible Subscription Billing
Monthly, annual, or lifetime options with automatic renewals and failed payment recovery.
Unlimited Courses
Bundle as many courses as you want under one membership. Add new courses anytime to increase value.
Member-Only Discussions
Private community spaces where members connect, share wins, and support each other's journey.
Content Gating Options
Release content immediately, drip it over time, or gate premium content for higher-tier members.
“I just want to say Ruzuku has changed my life. There is no way I could have managed running my courses, taking payments, etc. without you....my income is 10x what it was in 2019!”

Sally Hirst
Artist & Art Educator